Missoni is a renowned Italian fashion brand founded by Ottavio and Rosita Missoni in the early 1950s. The brand is recognized for its vibrant and colorful designs, characterized by a fusion of traditional Italian craftsmanship and modern style.

Missoni's collections feature a range of garments, including clothing, accessories, and fragrances. The brand is particularly renowned for its signature knitwear designs, which often incorporate colorful patterns and textures. Missoni's designs often incorporate an eclectic and playful aesthetic, with an emphasis on quality and attention to detail.